Case Study: Niche Audiences Womens Workwear Recruitment Strategies

reaching niche audiences is critical for successul research and product innovation.

For a leading workwear brand, understanding the unique needs of women in agriculture requires a fresh approach. Despite their established research methods, they struggled to engage this underrepresented segment. That's where Ag Access stepped in.

Using a specialized blind panel, Ag Access provided fast, actionable insights that helped the brand develop better-fitting products and marketing strategies. Explore the full story and how Ag Access delivered results for this client. Download your free copy today!